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Channel Marketing
Channel marketers are under increasing pressure due to growing demands from resellers and, in the process, do not have the luxury of extra manpower. From drafting communications to launching digital campaigns, managing MDF, and understanding the results of marketing campaigns, the channel partnership landscape has accelerated significantly, especially since the inception of Covid. Nextlane is ready to support you in this endeavor.
With in-depth knowledge of the channel landscape, we’ve developed automated co-branded campaigns crucial for achieving our clients’ goals. Whether you require additional resources, specific skills, or a trusted partner to collaborate on strategies and contribute insights, our channel marketing experts are ready to assist you every step of the way.
Scalable Channel Marketing Solutions
Our channel marketing services
Since channel marketing frequently involves multiple partners in diverse locations, the scalable implementation of local digital campaigns is crucial. Nextlane has developed a unique approach that is scalable for manufacturers/suppliers and their resellers, suitable for virtually all online marketing channels. By deploying smart technologies, we can offer the following services fully automated and personalized (co-branded):
- Google Ads: Display, YouTube and Google Search
- Meta Ads: Instagram and Facebook advertising
- Lead Management: lead distribution for resellers
- Content: co-branded websites/banners/videos for resellers
- E-mail: automated email campaigns for resellers
- Social Selling: LinkedIn outreach campaigns
Who’s next?
Building growth together
Collaborating with nextlane®
We thrive on ambitious plans and enjoy brainstorming about marketing and other business opportunities. That’s why we invest time in getting to know the company, the market we operate in, and the target audience we focus on.
